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@matookerepublic Mon, 10 Feb 2025 05:05:00

IPSOS releases 2024 Media Consumption Survey: Fresh insights to guide advertisers, broadcasters, and digital platforms

IPSOS and the National Audience Measurement Survey Technical Research Team (NAMS TRT) have released preliminary findings from the 2024 Establishment Survey. This update, which follows the last survey conducted in 2019, provides insights into media consumption habits across television, radio, print, and digital platforms. The comprehensive research also includes seven-day diary data, essential for media […] The post IPSOS releases 2024 Media Consumption Survey: Fresh insights to guide advertisers, broadcasters, and digital platforms first appeared on Matooke Republic.

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